customers

Introduction

We service the needs of each part of the wireless app and location-based services (LBS) value chain.

Our customers explain our expertise:

" ... the breadth and depth of [Mike's] understanding of the mobile space in general and the GPS market in particular is simply astounding." 

CEO, LBS Company. 

Wireless Operators and MVNOs

We provide strategic assessments and build or refine realistic LBS strategies including target customers, application mix, and budgets, . We evaluate and assessments of providers, including position determination, GPS assist, GPS chip providers, LPS, GIS, geo-data, application providers.

Example: Our consultants have provided assessments for various Tier 1 operators at both very early, pre-launch and launch phases in the above areas.

Handset and Infrastructure Providers

We help handset/PDA/device, GPS chip and infrastructure with their LBS strategies, including target customers, applicatoin providers.

Example: Our consultants have helped point out critical weaknesses in one GPS chip providers offerings and defined long-term product requirements for another major handset providers' wireless and LBS support.

Application and Content Providers

We help application developers and content providers define, refine and execute their wireless app and LBS strategies, including planning and building winning products, marketing programs, financing and partnerships. We use out of the box thinking to create innovative products and strategies to gain competitive advantage.

Example: Our consultants have helped a key application provider adjust their product, channel and marketing strategy in the face of significant competition and barriers to entry.

Automotive OEM and Aftermarket

With the advent of connected cars, automotive companies interested in GPS navigation, infotainment and similar technologies can no longer pursue traditional strategies. An Internet centric design is required. We help automotive companies create and execute new strategies to create more competitive and if appropriate, connected local search, points of interest advertising, navigation, information and entertainment applications.

Example: Our consultants helped a automotive OEM assess competitive position and infrastructure for a new generation of connected vehicles.

Investment Banks, Corporate Acquirers and Venture Capitalists

We help investment banks assess public companies in the LBS space strategies, competititive position and prospects. We help venture capitalists, angels and other investors perform due diligence for investment, merger or acquisitions, help perform interim CEO, COO, sales, business development, marketing and product management roles; perform more specific product, engineering, marketing, sales or business development assessments.

Example: Our consultants helped a VC assess a new GPS chip provider, counseled an investment bank on the timing of volume ramps for another GPS chip provider.

Commercial, Government and Education Enterprises

We provide vendor and product evaluation and implementation services for LBS solutions. We can help you negotiate prices and agreements as well as provide implementation strategies to help ensure achievement of expected benefits.